Category: business analysis strategy management title: kmart swot in a surprise merger, the kmart corporation would change its name to sears holdings. In 2005 edward s lampert merged sears and kmart into sears holding ed lampert is the founder and chairman of esl investment,.
searscom 20052003 sears & k-mart merge as sears holdings first swot analysis strengths ○ owns a number of trademarks & brand. Overview of sears holdings company sears & kmart merger swot analysis.
Sears holdings is studied in terms of its stp, swot analysis and competitors along with tagline, usp and sector.
The swot analysis of sears holdings corporation is as under: weaknesses the merger of sears and kmart with roebuck and co was a strategic advantage .